Brazilians don’t just watch basketball.
They live it!

They stay up all night, scream at the screen like they’re courtside, and worship players who don’t even speak their language.

But let’s be real, for most of us, going to an NBA game is about as likely as the Bulls making the Finals nowadays. (Yeah, not happening.)

So we flipped the script.

We took those iconic game-time cam moments and created one just for Brazil, which gave the fans a shot to show up live on the official NBA broadcast, without leaving home.